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Across the world, two countries, two regions and 20 cities are banning, or are planning to ban, public adverts for flights and cruise ships – so where does that leave travel companies?
On May 1, Amsterdam will become the world’s first capital city to legally ban outdoor advertising for flights, cruises and other high-carbon services. It follows several other territories to do the same, a trend the travel industry is watching closely and trying to resist.
From next month no adverts for flights, air travel holidays or cruise ships will appear in any public spaces in the city and its transport network, known as out of home, or OOH sites.
Amsterdam follows several other Dutch cities that have already enforced similar restrictions, including Utrecht, The Hague, Zwolle, Delft and Nijmegen.
Beyond The Netherlands, other regions have banned fossil fuel adverts.
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