Hotels Warn World Cup Bookings Are Coming In Light

The hotel industry’s largest lobbying group said bookings for the 2026 World Cup in the U.S. are falling short of initial forecasts at this point in the cycle, even as FIFA has said that ticket demand for the tournament has been robust.

Actual reservations “are below initial forecasts,” Rosanna Maietta, president and CEO of the American Hotel & Lodging Association, said, though she noted that people have been tending to book all types of travel much closer to arrival dates than they did historically. 

Room block cancellations across several host cities in recent w